#44 Entrepreneurship is a Hand-to-Hand Combat

Look, regardless of what you are woking towards, you have to make sacrifices. And if you are the CEO, tradeoffs you make are particularly extreme. It’s a real hand to hand combat. Every. Single. Day. I’m interviewing the CEO of Soapbox (tech startup here in Toronto) Brennan McEachrun about what he had to give up by running a company and how he worked around it.

We talk about how he uses Linkedin for business, his favourite business books, advice to young entrepreneurs and more.

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Connect with Brennan on Twitter or Linkedin

About Soapbox We’re a team of radical humans building the first people platform designed for managers. We believe that managers are the single most important reason why an employee shows up and tries, every single day. That’s why we’re building a tool that will help them coach, communicate and collaborate better with their team.

List of books mentioned in this interview

High Output Management

Mastering the Rockefeller Habits: What You Must Do to Increase the Value of Your Growing Firm

Traction: Get a Grip on Your Business

Traction: How Any Startup Can Achieve Explosive Customer Growth

Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs

influence: The Psychology of Persuasion

Radical Candor: Fully Revised & Updated Edition: Be a Kick-Ass Boss Without Losing Your Humanity

The Culture Code: The Secrets of Highly Successful Groups

Find out more at https://sergey-ross-podcast.pinecast.co